Jesse Lakes
Genius Link
About this Presenter
Jesse Lakes is the author of two books on affiliate marketing, which makes him either a glutton for punishment or extremely passionate about helping creators earn more online. What started as a side project to help creators better monetize their content turned into a deep dive into the quirks, pitfalls, and surprising opportunities in affiliate marketing. Jesse is also the co-founder and CEO of Geniuslink, and the longtime steward of Booklinker—two tools used by thousands of creators and publishers to earn more from the links they already share. He’s a lifelong learner, occasional dreamer, and someone who believes even the most niche topics deserve clear, actionable writing.